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6 Simple Improvements to Your Website to Increase Online Shopping Sales
The online shopping wave is growing faster than we can imagine. Just last year, in 2021, e-commerce sales were expected to account for 17.5% of all global retail sales. And…
February Digital Marketing Industry Updates
Organise Your Browser History with Google Journeys Have you ever wanted to organise your browser history in such a way that you could easily find and go back to the…
Digital Marketing Industry Updates – January
Highlight Products at the Top of Your Google Local and Map Listings A new feature for Google Business Profiles (formerly Google My Business) was recently identified by users. This feature,…
12 Things You Can Do to Improve Your SEO Ranking Before 2022
Every year, millions of people set out to make New Year’s resolutions for themselves that they hope to achieve. Usually, these are long-term goals they’d like to accomplish as the…
Digital Marketing Industry Updates – November
Facebook Decides to Shut Down Facial Recognition System Facebook has recently decided to limit the use of facial recognition in its products. In the coming weeks, it will shut down…
Digital Marketing Industry Updates – October
Big Changes Coming for Facebook Ads Objectives The social media giant is making some significant changes to its ad objectives in the weeks ahead. All current ad objectives are now…
5 Ways to Succeed in Google Shopping this Q4
Online and mobile shopping Retail eCommerce is growing fast and steady. The question is, are you making the most out of your online marketing and advertising to take advantage of…
2 Most Important Things In Optimising eCommerce Site for Conversions
Online retailers have become a vital part of our economy, especially in recent months. In fact, the global eCommerce market is expected to total $4.81 trillion this 2021. Ecommerce offers…
Industry Updates – September
Instagram “Favourites” Feature in Testing Phase Instagram has recently been testing out a feature that has the potential to change the landscape of the feed. This “Favourites” feature will work…
What Are Landing Pages and Why Do They Matter?
When it comes to digital marketing, the landing page is one of the most important parts of the customer journey. It’s the best place where you, as a business, are…